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5 Euros Nutella, white
| Issuer | Istituto Poligrafico e Zecca dello Stato |
|---|---|
| Year | 2021 |
| Type | Non-circulating coin |
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| Obverse description | Central field features a color-applied representation of a Nutella jar in its iconic design, with a red lid rendered in applied color enamel. The brand name 'nutella' appears on the jar label in its characteristic lowercase lettering. The legend 'REPUBBLICA ITALIANA' arcs along the upper periphery of the field, flanking the jar. The overall composition emphasizes the commercial branding as the primary design element against a plain field. |
|---|---|
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| Edge | Reeded |
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| Additional information |
Italy's state mint issued this piece as part of a licensing arrangement with Ferrero to mark Nutella's 60th anniversary — the spread having first gone on sale in 1964 under that name, following an earlier incarnation as "Supercrema" that Italian trade regulations forced Ferrero to rebrand. Collector pieces tied to commercial food brands are unusual for a sovereign mint of this standing, and the series drew considerable skepticism in numismatic circles upon release.
The "white" designation distinguishes it from color-variant siblings in the same issue, with the surface treatment applied via enamel overlay on the silver flan.