See full images - free registration
Continue with Google - no registration! or register with email

Why register? Just to keep bots out of our catalog. Your email stays private - we will never share it or send you anything uninvited. We guarantee you that!

25 cents - Canadian Tire Coupon

Issuer Canadian Tire Corporation Limited
Year 1974
Type Log in to see details
Value Log in to see details
Currency Log in to see details
Composition Log in to see details
Size Log in to see details
Shape Log in to see details
Printer Canadian Bank Note Company, Canada (1897-date)
Designer(s) Log in to see details
Engraver(s) Log in to see details
In circulation to Log in to see details
Reference(s) Log in to see details
Obverse description Log in to see details
Obverse lettering 25¢ CASH BONUS 25¢ CANADIAN TIRE CORPORATION LIMITED REDEEMABLE IN MERCHANDISE—REMBOURSABLE EN MARCHANDISE AT CANADIAN TIRE STORE OR GAS BAR AU MAGASIN OU BAR D'ESSENCE CANADIAN TIRE (signature) (signature) TREASURER PRESIDENT 25¢ BON D'ACHAT 25¢
Reverse description Printed in blue-violet on a cream ground, the reverse is dominated by two large symmetrical guilloche rosettes flanking a central inverted-triangle Canadian Tire logo vignette. The denomination "25¢" appears in large numerals within each rosette. A two-letter-plus-seven-digit serial number is printed in red at upper left and upper right. Bilingual redemption legends run along the top and bottom borders, with the printer's imprint "CANADIAN BANK NOTE" at the foot.
Reverse lettering Log in to see details
Signature(s) Log in to see details
Protection type Log in to see details
Protection description Log in to see details
Variants Log in to see details
Comments

Canadian Tire "money" has no legal tender status and never did, but the Canadian Bank Note Company printed it with the same security-conscious approach applied to government issues — not surprising given CBN's federal contracts. The 1974 series was part of a loyalty coupon program that Canadian Tire had been running since 1958, when Sandy Billes introduced the scheme to compete with trading stamp programs popular at the time. Customers received coupons worth a percentage of cash purchases, redeemable in-store.

CBN's involvement gave the coupons enough visual credibility that they've been accepted informally as small-change substitutes in communities near Canadian Tire locations — a phenomenon documented by the Bank of Canada, which has occasionally fielded questions about their legal status.

YOU MAY ALSO LIKE