Gibraltar has issued Elvis-themed commemoratives before, but this 2024 release adds a physical plectrum — an actual guitar pick — as part of the coin package, a gimmick that has become increasingly common in the novelty commemorative market over the past decade. Gold-plated copper-nickel at this price point is purely a collector's artifact; no serious numismatist considers .9999 plating on base metal a precious-metal holding.
Elvis died in August 1977. Gibraltar's licensing arrangements with Authentic Brands Group, which has controlled the Presley estate's commercial rights since 2013, underpin this and similar issues.
Gibraltar has issued Elvis-themed commemoratives before, but this 2024 release adds a physical plectrum — an actual guitar pick — as part of the coin package, a gimmick that has become increasingly common in the novelty commemorative market over the past decade. Gold-plated copper-nickel at this price point is purely a collector's artifact; no serious numismatist considers .9999 plating on base metal a precious-metal holding.
Elvis died in August 1977. Gibraltar's licensing arrangements with Authentic Brands Group, which has controlled the Presley estate's commercial rights since 2013, underpin this and similar issues.