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50 Cents - Canadian Tire Coupon

Issuer Canadian Tire Corporation, Limited
Year 1985
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Value 50 Cents
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Reverse description Printed in orange-brown on white paper with an elaborate guilloche underprint radiating from the centre, the reverse is framed by a sawtooth ornamental border. The Canadian Tire triangular logo is centrally placed, flanked by large '50¢' numerals, with bilingual redemption conditions set in two columns of text below. The serial number is printed in red at both upper left and upper right.
Reverse lettering REDEEMABLE IN MERCHANDISE ONLY AT CANADIAN TIRE STORES Property of Canadian Tire Corporation Limited Propriété de la Société Canadian Tire Limitée 50¢ CANADIAN TIRE 50¢ Cash bonus coupons are redeemable in merchandise only at Canadian Tire associate stores and only in association with consumer purchases of merchandise or service in the ordinary course of retail business Les billets-bonis sont remboursables en marchandise uniquement aux magasins associés Canadian Tire, et cela seulement dans le cadre d'achats de marchandises ou de services, faits par un consommateur dans le cours normal des opérations de vente au détail. REMBOURSABLE EN MARCHANDISE UNIQUEMENT AUX MAGASINS CANADIAN TIRE PRINTED IN CANADA CANADIAN BANK NOTE COMPANY, LIMITED. IMPRIMÉ AU CANADA
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Comments

Canadian Tire "money" was never legal tender and never intended to be, yet it functioned as a remarkably effective loyalty currency for decades — accepted in-store at face value on future purchases, and, peculiarly, also accepted as change by some third-party businesses across Canada. The Canadian Bank Note Company printed these to the same technical standards used for government-issue currency, which is partly why they circulated so freely outside their intended retail context.

By the mid-1980s, counterfeit versions had become enough of a problem that the company periodically redesigned the series. This 1985 issue falls within a period of deliberate security feature updates.

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