2 Dollars - Elizabeth II Hello Kitty

Niue has operated a prolific bullion and collector coin program since the 1990s, licensing pop culture and entertainment properties as a revenue stream rather than for any domestic monetary purpose. The island's population hovers around 1,600 people. Hello Kitty, created by Sanrio in 1974, has generated an estimated $80 billion in cumulative retail licensing revenue — making it one of the most commercially valuable character properties ever produced.

KM#4988 is one of several Sanrio-licensed issues struck for the collector market, almost certainly by an external mint on contract.