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1 Dollar - Elizabeth II 6th Portrait - The Great Aussie Coin Hunt 2 - Letter V
| Issuer | Royal Australian Mint |
|---|---|
| Year | 2021 |
| Type | Commemorative circulation coin |
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| Composition | Log in to see details |
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| Obverse description | Log in to see details |
|---|---|
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| Mint | Royal Australian Mint, Canberra |
| Mintage | 2021 - BU in 26 Coin Tube - 2021 - BU in Individual Coincard - 2021 - Circulation - 2021 - Proof in 26 Coin set - 2,500 |
| Additional information |
The Great Aussie Coin Hunt series — first run in 2019 in partnership with supermarket chain Woolworths — was designed explicitly to drive coin circulation and public engagement at a time when contactless payment adoption in Australia was accelerating sharply. The second hunt, launched in 2020 and extended into 2021 due to COVID-related disruptions, assigned a motif to each letter of the alphabet, with "V" representing a van.
Woolworths distributed collector folders, turning everyday change into a deliberately engineered scarcity game across 26 letters.