Circle formed by 4 embossed logos with the words: Beba Coca-Cola MARCA REG. In the center another circle, also in high relief, with the acronym IB in the center.
The phrase in high relief `VALE 1 REFRIGERANTE NAS MÁQUINAS DE COCA . COLA .` forming a circle. In the center a circul smaller, with the acronym IB in high relief.
Reverse lettering
VALE 1 REFRIGERANTE NAS MÁQUINAS DE
COCA-COLA.
IB (Translation: COOL 1 REFRIGERANT AT COCA-COLA MACHINES)